It has wide capitals of uniform width, particularly obvious in the wide “E” and “F.” It also has a square-looking “s,” a bracketed top flag of “1”, a rounded off square tail of “R,” a hollow curved stem of “7,” etc. Typefaces in the Grotesque and Neo-Grotesque styles have an oblique style instead of an italic style. If you see its characteristics, you will find that it is easier to read at a distance due to its tall x-height and tight spacing between letters. The name Helvetica comes from the Latin word for Switzerland, Helvetia. The Haas Type Foundry in Switzerland commissioned the font. Originally called Neue Haas Grotesk, it was renamed Helvetica in 1960. It was designed in 1957 by Max Miedinger and Eduard Hoffman. Helvetica is a sans-serif typeface and one of the most popular typefaces in the world.
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